Aijaz Aslam with other top celebrities opens store on Daraz Mall

Daraz, Pakistan’s biggest online shopping site, provides millions of arrays in different categories to suit the desires and needs of its valued consumers. Besides choice, the platform is famous for its legitimate goods, which offer customers peace of mind when ordering from DarazMall.

A number of celebrities and leading designers in the Pakistani industry have recently launched their own brand/shop on DarazMall. Komal Rizvi unveiled her brand TrulyKomal along with Nadia Hussain giving birth to Bling and Humayun Alamgir also hosting his range on Daraz.

Similarly, another brand has collaborated with Daraz to introduce itself on Pakistan’s largest online shopping website. This brand, too is owned by a well-known Pakistani actor, Aijaz Aslam. He has built his brand to inspire and enable our market to use local goods. He firmly believes that we should be proud to use Pakistani goods.

Aijaz Aslam said, “Daraz is the largest and most secure online shopping network with a wide customer base, which is why I have decided to partner with them. Our products are made from the finest herbs and natural ingredients with extracts of essential oils. Some products are special and are manufactured in a spray shape for quick and comfortable use. This is something that no other company can do with products such as hair mists, face mists and products with special anti-aging properties.”

His brand is targeted at all people, all genders, who care a great deal for their hair and skin. Product ranges include a range of skincare and wellness products, such as face mists, sleep creams, non-alcoholic sanitizers, anti-aging facial washes, etc. His vision involves expanding his product range to include essentials such as fragrances, clothing pieces, and many accessories.

Omair Bakhsh, Head of Marketing at Daraz Pakistan, commented on this new collaboration, “We are very excited to bring another value-added brand to DarazMall. Aijaz Aslam has introduced a special range of items that we are excited to host on our website. DarazMall has a range of both foreign and local brands, and it is overwhelming to see brands expand in this segment. This growth makes us satisfy our consumers better, as we are prepared to give them more options to fulfil their needs.”

It’s good to see the local branding industry develop and outlets like Daraz support them in their path by offering a secure and trustworthy place for these brands to flourish. Customers will search the Aijaz app, as well as other local brands, and contribute to the promotion of local businesses and goods.

Naeem Ur Rehman

Pakistan's youngest blogger and the CEO of He is currently the student of BS Environmental Sciences at University of the Punjab, Lahore. He is also working as a senior advisor to, Mukaalma, and Pylon TV.

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